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1st Marketing Campaign

Posted by Friedrick on January 22, 2007 in Txtbus

  A snow storm dumped over 14 inches of snow the first week of school that year, creating a huge demand for Txtbus. Friedrick launched is one-man marketing campaign with three tiers Facebook Advertising – Approximately 1000 clicks to the website. Friedrick printed and distributed about 50 stickers at the bus stops college students frequently [...]

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First Short Code

Posted by Friedrick on January 15, 2007 in Txtbus

  Friedrick was encouraged by positive responses from family and friends.  Over winter break in 2006-07, Friedrick worked hard with the outsourced developers around the world to migrate the system from email to text messaging. He purchased access to a shortcode for a $2,000 setup fee and $475 a month. Friedrick setup a website and [...]

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Protecting the software with CrypKey

Posted by Friedrick on January 7, 2007 in OR PEER

  To protect the software under development, Friedrick purchased a CrypKey Licensing service.  Now that the software was protected he was able to install the new versions of O.R. PEER on hospital servers without fear of someone stealing the intellectual property.

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